Website Data Analysis Sample Report

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Website Data Analysis Sample Report

Carril Agency
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This report summarizes the findings generated from analyzing a tourism website data generated from similarweb.com data bank.


This is for educational purposes only. This was created to guide fellow data analyst/digital marketers/web analyst on creating analysis report. If you have questions or any task or ideas on future content kindly let me know.


Data period - 3 months (Sep 2022 - Nov 2022)

Questions answered:

  1. What are the overall trends in website traffic.
  2. Significant differences or variations in these metrics across different months or weeks.
  3. Factors driving the trends and patterns observed in the data.
  4. Implementation gaps and how will you enhance it.
  5. Recommendations for improving the performance of the website based analysis of the data?


  • Review the data provided and identify the key metrics and indicators.
  • Collect and organize the data in a way that makes it easy to analyze and interpret.
  • Analyze the data and identify trends and patterns.
  • Draw conclusions and provide recommendations based on your analysis of the data.
  • Present your findings in a clear and concise manner, using tables, charts, and graphs as appropriate.

For reference checkout my companies online brand guideline: https://www.carrilagency.com/brand-guideline

Follow for update and support on Linkedin: https://www.linkedin.com/in/aaezekiel/

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15.3 MB
17 pages